Privacy Policy – Tildei Inc.
Effective Date: April 13, 2026
This Privacy Policy applies to our websites, applications, services, and other offerings that link to this policy (collectively, the "Services"). It explains how Tildei, Inc. ("Tildei," "we," "our," or "us") collects, uses, and protects your personal data. In this Privacy Policy, "Personal Data" means information that identifies or reasonably can be linked to a particular individual. By using our Services, you accept the practices described in this Privacy Policy.
This Privacy Policy does not apply to information we process on behalf of our business customers while providing the Services to them. In those cases, our use of data is governed by our agreements with those customers (including our Data Processing Agreement, available upon request at privacy@tildei.com). If you have concerns about data we process on behalf of a business customer, please contact that business directly. This Privacy Policy also does not cover the practices of companies we don't own or control.
Personal Data We Collect
This chart details the categories of Personal Data that we collect and have collected over the past 12 months:
| Category of Personal Data | Examples of Personal Data We Collect |
|---|---|
| Identity and Profile Information | First and last name, email address, phone number, name of employer or company, job title |
| Communication Data | Messages and interactions submitted through the Services, including during product demonstrations; support inquiries and correspondence |
| Integration Credentials | API keys and authentication tokens for third-party platforms you connect to the Services; third-party service authorizations and configurations |
| Marketing Data | Lead and contact information, campaign engagement metrics, communication preferences |
| Web Analytics | Usage statistics, performance metrics, user behavior |
| Device and Network Data | Device ID, IP address, type of device, operating system, and browser used to access the Services, geolocation data |
| Cookies | Cookie ID, cookie types (e.g., session, persistent) |
| Other Identifying Information that You Voluntarily Choose to Provide | Identifying information submitted by you in emails, messages, survey responses, or other content you share or upload through the Services |
Where We Get Your Data
We collect Personal Data directly from you (when you create an account, use the Services, request a demonstration, submit forms, or contact us), automatically through your use of the Services (including via Cookies), through integrations with third-party platforms you connect to the Services, and from third parties such as analytics providers and marketing platforms.
How We Use Your Data
Providing, Customizing and Improving the Services. Creating and managing your account, processing orders and billing, providing support, generating analytics and insights, improving the Services through research and development (including using aggregated or de-identified data), personalizing content and communications, and fraud prevention and security.
Advertising and Marketing. Promoting the Services, facilitating communications and campaigns on behalf of our business customers, and analyzing marketing effectiveness.
Corresponding with You. Responding to your inquiries, contacting you when necessary, and sending communications according to your preferences.
Meeting Legal Requirements. Fulfilling legal obligations, protecting the rights and safety of you and others, enforcing our agreements, responding to third-party claims, and resolving disputes.
We will not use your Personal Data for materially different or unrelated purposes without providing you notice.
How We Share Your Personal Data
We disclose your Personal Data to the categories of service providers and other parties listed in this section. Depending on state laws that may be applicable to you, some of these disclosures may constitute a "sale" of your Personal Data. For more information, please refer to the state-specific sections below.
Service Providers. These parties help us provide the Services or perform business functions on our behalf, including hosting and technology providers, AI and machine learning providers, communications infrastructure providers, third-party platform integrations, and customer service vendors.
Marketing and Advertising Partners. We may share your Personal Data with marketing and advertising partners that assist us in promoting our Services, delivering targeted advertisements, and analyzing campaign effectiveness.
Analytics Partners. These parties provide analytics on web traffic or usage of the Services, including how users found or were referred to the Services and how they interact with them.
Parties You Authorize. Third parties you authorize, access, or authenticate through the Services.
Legal Obligations. We may share any Personal Data that we collect with third parties in conjunction with any of the activities set forth under Meeting Legal Requirements in the How We Use Your Data section above.
Government and Law Enforcement Requests. We may disclose Personal Data to government authorities or law enforcement in response to valid legal process such as a subpoena, court order, or search warrant.
Business Transfers. Your Personal Data may be transferred to a third party if we undergo a merger, acquisition, bankruptcy, or other transaction in which that third party assumes control of our business (in whole or in part). Should one of these events occur, we will make reasonable efforts to notify you before your information becomes subject to different privacy and security policies and practices.
Aggregated and Anonymous Data. We may create aggregated, de-identified or anonymized data from the Personal Data we collect, including by removing information that makes the data personally identifiable to a particular user. We may use such aggregated, de-identified or anonymized data and share it with third parties for our lawful business purposes, including to analyze, build and improve the Services and promote our business, provided that we will not share such data in a manner that could identify you.
Cookies and Tracking Technologies
The Services use cookies and similar technologies (collectively, "Cookies") to recognize your browser, analyze how you use our Services, and improve your experience.
Types of Cookies We Use
Strictly Necessary Cookies. These Cookies are essential for the Services to function and cannot be switched off. They are usually set in response to actions you take, such as logging in, setting your privacy preferences, or filling in forms. You can set your browser to block or alert you about these Cookies, but some parts of the Services will not work without them.
Performance and Analytics Cookies. These Cookies allow us to count visits and traffic sources so we can measure and improve the performance of the Services. They help us understand which pages are the most and least popular and see how visitors move around the site. All information these Cookies collect is aggregated.
Functional Cookies. These Cookies enable the Services to provide enhanced functionality and personalization, such as remembering your preferences and settings. They may be set by us or by third-party providers whose services we have added to our pages.
Marketing and Targeting Cookies. These Cookies may be set through our Services by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not directly store Personal Data but are based on uniquely identifying your browser and internet device.
Managing Your Cookie Preferences
Most web browsers allow you to control Cookies through their settings. You can typically find these controls in your browser's "Settings," "Preferences," or "Privacy" menu. You can set your browser to refuse all or some Cookies, or to alert you when Cookies are being set. If you disable or refuse Cookies, some parts of the Services may become inaccessible or not function properly.
Browser opt-out: You can opt out of interest-based advertising by visiting the Digital Advertising Alliance at www.aboutads.info/choices or the Network Advertising Initiative at www.networkadvertising.org/choices.
Do Not Track: Some browsers include a "Do Not Track" feature. Because there is no accepted standard for how to respond to Do Not Track signals, the Services do not currently respond to them.
AI and Machine Learning
Tildei uses third-party artificial intelligence and machine learning technologies to power certain features of the Services. We do not permit our AI providers to use your data to train their models. We may use aggregated or de-identified data derived from use of the Services to improve our product and features generally. For business customers, the use of customer data in connection with AI features — including sub-processors and data handling — is governed by our customer agreements and Data Processing Agreement. A current list of sub-processors is available by contacting privacy@tildei.com.
Data Retention and Deletion
This section explains how long we retain your Personal Data and the factors that determine retention periods.
We retain Personal Data only for as long as necessary to fulfill the purposes for which it was collected, provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements.
| Data Category | Retention Period | Rationale |
|---|---|---|
| Active Account Data | Duration of account + 90 days | To provide Services and allow reasonable account recovery period |
| Communication Data | Duration of account + 90 days | Service delivery and quality assurance; business customer Data Processing Agreement governs deletion |
| Account & Billing Information | 7 years after account closure | Tax, accounting, and legal compliance requirements |
| Marketing Communications Data | Until opt-out/unsubscribe + 3 years | Honoring opt-out preferences and managing suppression lists |
| Support Tickets & Correspondence | 3 years after resolution | Customer service quality and dispute resolution |
| Security Logs & Audit Trails | 1 year | Security monitoring and incident investigation |
| Aggregated/De-identified Data | Indefinitely | No longer identifiable; used for analytics and product improvement |
You may request deletion of your Personal Data by contacting privacy@tildei.com, except where retention is required by law. For business customers, retention and deletion of customer data submitted through the Services is governed by your Data Processing Agreement.
Data Security
We use commercially reasonable technical and organizational measures to protect your Personal Data. No system is completely secure, and we cannot guarantee the absolute security of your information. In the event of a data breach, we will notify affected parties as required by applicable law.
For business customers, detailed security commitments — including encryption standards, access controls, certifications, incident response procedures, and sub-processor obligations — are addressed in our customer agreements and Data Processing Agreement. To request security documentation, contact privacy@tildei.com.
Age Requirements
Our Services are designed for business use by adults. We do not knowingly collect or solicit Personal Data from children under 13. If we learn that we have collected Personal Data from a child under 13 without parental consent, we will take steps to delete that information promptly. Business customers are responsible for compliance with applicable age-related privacy laws in connection with their use of the Services.
Your Privacy Rights
Where we act as a service provider or processor on behalf of a business customer, that customer controls how your Personal Data is processed. If you are an employee or end user of one of our business customers and wish to exercise your privacy rights regarding data submitted through the Services, please contact your employer or the organization that provides you access. We will assist our business customers in responding to such requests as required by our agreements and applicable law.
The rights below apply to Personal Data we collect and control directly — such as account information, website usage data, and marketing communications.
California Resident Rights
Under California Civil Code Sections 1798.83-1798.84, California residents are entitled to contact us to prevent disclosure of Personal Data to third parties for such third parties' direct marketing purposes. To submit such a request, contact us at privacy@tildei.com.
Nevada Resident Rights
If you are a resident of Nevada, you have the right to opt out of the sale of certain Personal Data to third parties. You can exercise this right by contacting us at privacy@tildei.com with the subject line "Nevada Do Not Sell Request."
Other U.S. State Privacy Rights
If you are a resident of Colorado, Connecticut, Montana, Oregon, Texas, Utah, or Virginia, you may have additional rights under your state's privacy laws, including the right to access, correct, delete, and opt out of certain processing of your Personal Data. To exercise your rights, contact us at privacy@tildei.com.
Changes and Contact Information
We may update this Privacy Policy from time to time and will notify you of material changes by posting a notice on tildei.com or sending you an email. Your continued use of the Services after changes are posted means you accept the updated Privacy Policy.
If you have any questions about this Privacy Policy or how we handle your data, contact us at privacy@tildei.com or by mail at:
Tildei, Inc.
157 W. 18th St., 5th Fl.
New York, NY 10011
